Google Business Profile

Google Business Profile management — win the map pack

Most people pick a tradesman from the three businesses Google shows on the map. We manage your profile properly — photos, posts, reviews, categories — for £150 a month, done for you.

Search for your trade in your town right now. Above every website, Google shows a map with three businesses — the map pack. Star ratings, photos, a description — and most searchers never look further. If you're not in it, you're invisible to them; if you're in it with 12 reviews and no photos since 2023, you're the one they skip.

Here's the thing most agencies won't say: your Google Business Profile is free, and what decides who wins the pack is mostly just consistent, correct, active management. Right categories. Complete services. Fresh photos of real jobs. Reviews that keep coming, and replies to every one. It isn't complicated — it's just relentless, and it's exactly the sort of admin that dies on a busy tradesman's to-do list.

So that's the service: we become the person who never forgets to feed your profile.

What £150/month covers

The whole profile, run for you

Setup audit & rebuild — categories, attributes, service areas and description fixed properly in the first month (that's the £249.99 setup).
Complete services list — every job type you do, written to match what people search for.
Fresh photos, every week — real jobs, uploaded on a schedule — profiles with regular photos get measurably more calls and direction requests.
Posts that show you're alive — recent work, seasonal reminders, offers — the activity signals Google rewards.
Every review answered — good and bad, in your voice, within days — drafted for your approval where it's sensitive.
Review growth system — a dead-simple way to put the review ask in front of every happy customer.
Q&A seeded and monitored — the questions customers actually ask, answered before a stranger answers them for you.
Citations & consistency — your name, address and number matching across the directories Google checks.
Monthly report, plain English — calls, direction requests, profile views — real numbers from Google's own insights, not vanity graphs.

Proof we practise what we preach

Our founder's own roofing firm runs on the exact system we're selling you — same weekly photo routine, same review engine, same monthly numbers check. When we tell you something works in the map pack, it's because we watched it work on our own profile first.

Pricing

Setup, then a rolling month

Profile setup

£249.99 one-off

The rebuild: audit, categories, services, description, Q&A, citations.

Everything fixed in the first 30 days
Includes the on-page basics on your website
Yours to keep even if you stop there

Book the setup

Straight answers

Is this the same as SEO?+

It's one part of it — the part with the fastest payback for a local trade. Full local SEO also covers your website, content and links. Plenty of firms start with the profile and add the rest once the calls pick up.

Can't I just do it myself?+

Absolutely — and our free profile tips guide shows you how. The honest pitch for paying us: it needs doing every week, forever, and most tradesmen stop after a fortnight. You stay on the tools; we keep the profile fed.

How quickly does it make a difference?+

Profile work is the fast lane of local SEO: completing and optimising a neglected profile often shows in the map pack within weeks. Reviews and photos compound from there — it gets stronger every month it's fed.

Do you need my Google login?+

No — you add us as a manager on the profile, you stay the owner. You can remove our access with two clicks any time. We'll never ask for your password.

What happens when I get a bad review?+

We draft a calm, professional response for your approval — the reply is really written for the hundred future customers who'll read it, not the one angry reviewer. And the review system keeps the good ones coming so one grump gets buried.

SW/FT

Free — no obligation

When did your profile last post anything?

If you have to check, that's the answer. Get the free audit and we'll show you exactly how your profile stacks up against the two firms beating you in the pack.

Get your free website audit info@swiftwebseo.co.uk